Overview
RCD.bio specializes in providing research compounds, including nootropics, peptides, SARMs, and hemp-based products like CBD. Their products are designed exclusively for research purposes, adhering to strict quality control and independent lab testing to ensure purity. The website offers a wide range of products for cognitive enhancement, metabolic research, longevity, and more. RCD.bio emphasizes responsible scientific exploration, providing researchers with high-quality compounds and precise formulations.
Background
When we took over the SEO project for rcd.bio six months ago, it was struggling to attract traffic. The site was receiving only around 100 visits per month, and most of its content was underperforming. There were several technical issues, a lack of keyword strategy, and poor backlink quality—all contributing to its low visibility on search engines.
Initial Challenges
After a thorough audit, we identified the following critical issues:
1. Thin Content
Much of the site content lacked depth and didn’t satisfy user intent, leading to low engagement and high bounce rates.
2. Keyword Misalignment
The site was targeting the wrong keywords, resulting in limited organic traffic.
3. Spammy Backlinks
The website had accumulated numerous low-quality backlinks, which were dragging down its Domain Authority (DA) and overall ranking potential.
4. Technical SEO Issues
a. Sitemap Errors
The sitemap was not properly structured, causing issues with Google indexing.
b. Pagination Problems
Paginated pages were not handled correctly, impacting the overall site architecture.
c. Indexing Gaps
Several important pages were not indexed, making them invisible to search engines.
Strategy Implementation
Our approach focused on three main pillars: Content Optimization, Technical SEO Fixes, and Backlink Cleanup.
1. Content Optimization
We overhauled the site’s content, ensuring it met Google’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines. Each piece of content was crafted to be comprehensive and aligned with user intent, focusing on:
- Creating engaging, well-researched articles.
- Targeting the right keywords, including long-tail variations to capture more specific search queries.
- Enhancing readability and structure, with clear headings and concise paragraphs.
2. Technical SEO Fixes
To improve crawlability and indexing
- Resolved all sitemap errors and ensured it accurately reflected the updated content structure.
- Corrected pagination issues and implemented a strategy to no-index unnecessary paginated pages.
- Indexed crucial pages that were previously not visible to search engines.
- Enhanced site speed and mobile-friendliness, which led to a better user experience.
3. Backlink Audit and Cleanup
We conducted a thorough backlink audit, disavowing all harmful and spammy links. This was followed by building high-quality backlinks from authoritative domains, boosting the site’s credibility.
Results Achieved
After implementing our strategy, the improvements were evident:
1. Keyword Rankings
The site started ranking for 2,100+ keywords, with 30 keywords in the top 3 positions and 135 keywords in the top 10.
2. Traffic Growth
Monthly traffic skyrocketed from 100 visits to 3.63K visits.
3. Impressions
Total impressions surged to 134K over the last 28 days.
4. Domain Authority
The DA improved from 2 to 24, thanks to the removal of spammy links and addition of quality backlinks.
Testimonial
I must say that these guys jump in just at the right time. Their qualified SEO professionals implemented the most accurate and updated strategies to rank my website. I was struggling over the last few years with my site as it was not getting the traffic that it should. The SEO guys make things easy for my site and help me generate revenue through my site.
Conclusion
RCD.bio was struggling to get the right traffic. Plus, the site was not able to rank for its potential keywords. We effectively transformed the online presence of RCD.bio. By incorporating authoritative backlinks, technical excellence, and quality content, we have uplifted the RCD.bio site.
The Strategic overhaul of RCD.bio’s SEO has improved its visibility and credibility in the competitive fields of nootropics, peptides, and SARMs. The website was initially struggling with lots of issues such as sitemap errors and indexing gaps.
After resolving all the issues the RCD.bio’s site started getting ranked for the right keywords. with over 2,100 keywords now being targeted, including 30 in the top three positions, and an increase in Domain Authority from 2 to 24.
